Seller Servies

Mark’s professional experience is steeped in the marketing and selling of luxury mountainside real estate. His approach is tailored towards qualified listings in and around Deer Valley and Park City, thus allowing the sales team to concentrate on specific client needs in selling their home. In addition, the teams annual marketing budget includes a target specific campaign generated through social media Google, Bing, Yahoo, Juwai China, and various print publications like Wall Street Journal, GG, and Luxe Magazine.              
Your listing will rotate through our dedicated properties page with certain photography, videography, and personal property website. in addition will be presented to our very qualified group of 2500 clients.  Our consistent monitoring of Google Analytics gives us the information to track trends in the market through behavior patterns, geographical locations, and general real estate interests through our site visits. Each campaign is determined by such changes.
Sellers receive several compelling benefits in listing with the Engel and Volkers network. With the global expansion and efforts of the brand, we provide maximum exposure for our listings nationally and internationally by combining our broad-based marketing opportunities across multiple server platforms creating the awareness your homes needs whey you decide to sell.   No other company will deliver the amount of exposure your home will receive.

To privately discuss and evaluate your opportunity, please call Mark directly at 453.659.8993.







Understanding Comparable Home Sales

Curb appeal is a little different in Park City and Deer Valley.  No matter how clean and complete your home is most buyers have seen not only yours, but the remaining direct comps prior to seeing your home in person.  The more accurate way to understand the true value of your home is by recent Closed comparable.   Working as your real estate agent, this is something we would discuss and review to complete the pricing exercise on your home.   However, ultimately the listing price is always the decision of the seller, whereas I only advise on the market.

Competitive Market Analysis (CMA): this is the list of closed and pending properties I would outline and overview for your review..  Included would be other homes in your neighborhood that are active on the market.  All is used as a "Comparative Market Analysis" (CMA). While not a direct reflection on the price of a home, list prices for active and available are also included for your review.  Though many times these properties can sell a more or less than asking price.

TIP: If you do order a market value appraisal, make it clear you don't need an elaborate, or full narrative report, i.e., the kind that's complete with photos of the house and neighborhood. Floor plans and a site map is sufficient in most cases.


Correctly Price Your Home 

When are you looking to properly price your home to sell, study the neighborhood, active inventory, and the average days on the market.  This formula will help you estimate and understand and somewhat expect in terms of how long your home will take to sell.

To the extent your home is priced higher than the other listings in your neighborhood, even though your home has more features, your days on market to sale will most likely be longer the the ‘average days on market’.   Unless you are patient in selling your home, leading with your list price as one of the lowest on the market will help get attention to your home.  If the average days on market is 75 and you are leading the market with price per square foot and asking price, you could possible expect an acceptable offer within 75 days (in the event your home also is equal condition and offer the same amenities as the other homes.


If your community in a Buyers or Sellers market?

When looking at a listing and completing your Cross Market Analysis, its always good to consider the Days on Market or DOM) The average days on market in each community is generally a good indicator of how active the neighborhoods can be.  They can also vary dramatically depending on locations.

Working as your Real Estate Advisor and Broker,  part of my due diligence is to understand whether your neighborhood is in a buyer's market or a seller's market for Park City and Deer Valley.  




Seller Market Snapshot and Home Evaluation

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